BECOME A PARTNER
The MotoGP World Championship, with its 21 stages all over the world, It’s one of the most prestigious sports in the world, pushed to the top of popularity thanks to champions like Valentino Rossi or Marc Marquez among others. The TV audience data are record-breaking, exceeding 5 billion people. The spectators on the track exceed, numerous times, 200,000 people for a total of more than 2 million. The attractiveness of the brands involved is at the highest levels and the values embodied are all positive.
BUSINESS TO BUSINESS
We give you a new way to support the sport with a new marketing and communication strategie.
The great show becomes a excelent way to promote a brand, and is available to all the companies.
The World Championship represents the ideal setting to develope a new business relationships.
OBJECTIVE
Business development of companies, using sport as an advertising and promotional message.
The people who work in the project are professionals with a long experience experts in the Business to Business and of the business to market.
• Contacts relationships between companies inside the paddock.
• Organizing meetings in the paddock or by company headquarters
• Organizing strategic events.
• Support for the creation of a competition with prizes: accreditation for winners.
• Creation of events at other circuits. Example: motorcycle track testing compatibly with the races, presence of the riders at special events.
• Motorbike Show available for events.
• Possiblility of visibility on the bike, racing overall, box structure, trucks and trailers, Hospitality, official papers, web page, social media, newsletters, etc.
TITLE TEAM
• Team name: “Brand” Racing Team.
• Team branding with the name of the Partner.
• Acquisition of the wording: “Title Team”.
• Use of the brand racing team logo.
• Brand insertion on the communication material.
TRACK EVENTS
• Full immersion during race weekends inside the exclusive paddock.
• Direct contact with the team and riders.
•Exclusive box access.
• Hospitality service.
• Access to the road service beside the track for an unforgettable experience.
• Pit lane acces.
• Limited access to the starting grid for an experience full of adrenalin.
TV HIGHLIGHTS
• Live broadcasting. http://www.motogp.com/en/Inside+MotoGP/TV+Broadcasters.
• 3000 hrs broadcasting.
• 200 journalists (55% from TV).
TV SPECTATOR’S PROFILE
• 208 mil tv spectators.
• 84% above 35 years.
• 515 hours live broadcast.
TARGET PROFILE
• 74%: Between 16 and 37 years.
• 70%: Men.
• 30%: Women.
• 90%: Tends to buy products associated with MotoGP.
• 48% admits that MotoGP influences web project.
PADDOCK & HOSPITALITY
• During the MotoGP World Championship, the center of the mechanism is a large personalized hospitality facility located in the paddock.
• The area becomes the center to promote the business. The free practices and the races are an intense experience that becomes a an important way to consolidate important human relationships. CEO, Directors and Managers of the companies will attend the tests, around the circuit along the road service, lunch or dinner together and others experience to incraise the relationships to promote the brand an live an amazing experiences.
• The Hospitality structure is a home for the teams and the companies, and are at their total disposition. Feel as your home.
